SONY
SONY PICTURES TELEVISION — “TOAST TO THE ARTS”
LOS ANGELES, CA
FYC EVENT
CREATIVE STRATEGY | PRODUCTION | TECHNICAL DIRECTION | STAGE MANAGEMENT | STAFFING | TALENT LOGISTICS | FABRICATION | PROGRAM MANAGEMENT
THE EXPERIENCE
Sony Pictures Television partnered with OneNine Design to create and produce their “Toast to the Arts” FYC day on the Sony lot—an immersive experience designed to engage Academy members and spotlight the studio’s award-worthy programming. Across the Sony lot, Academy members were invited to connect with shows through panel discussions with cast and creators, interactive activations, and cutting-edge VR experiences. Every detail—from creative and logistics to program flow and talent management—was designed and delivered by OND.
HIGHLIGHTS
Panels with cast members and show creators
Experiential activations tailored to Sony programming
VR experiences showcasing storytelling innovation
End-to-end execution across creative, logistics, and production
“Toast to the Arts” elevated Sony’s content by surrounding Academy members with experiences that were as innovative as the shows themselves, reinforcing Sony’s reputation as a leader in storytelling.
