CARESS DREAMLAND

CARESS DREAMLAND

HOUSTON, TX
CONSUMER POP UP

PRODUCTION | EXPERIENTIAL | CREATIVE | FABRICATION

THE EXPERIENCE

To introduce Caress in a bold and unexpected way, OneNine Design partnered with Edelman to create Caress Dreamland—a three-day immersive experience at POST Houston designed to capture the brand’s uplifting spirit. Blending beauty, creativity, and self-expression, the activation welcomed media, influencers, and consumers into a multi-sensory world centered on the transformative power of fragrance.

HIGHLIGHTS

  • Caress Café serving cotton candy served in mini bath tubs 

  • Dreamy shower-tub photo moment designed for shareable content

  • Scent Station with hands-on product discovery

  • Spin-to-Win wall offering prizes and surprise-and-delight moments

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